Which two sections of a SWOT analysis are external?

Which two sections of a SWOT analysis are external?

• A. Opportunities, Threats
• B. Strengths, Weaknesses
• C. Strengths, Opportunities
• D. Weaknesses, Threats

Answer: (A)

External factors in a SWOT analysis are opportunities and threats. External means they come from outside the business and can affect performance, not something the company can directly control. Opportunities are favorable conditions in the market or environment the business can seize, such as growing demand, favorable regulations, or new customer segments. Threats are external challenges like strong competitors, changes in consumer preferences, economic shifts, or rising input costs. The other two sections describe internal capabilities and limitations, which the organization can influence directly. So the two external sections are Opportunities and Threats.

External factors in a SWOT analysis are opportunities and threats. External means they come from outside the business and can affect performance, not something the company can directly control. Opportunities are favorable conditions in the market or environment the business can seize, such as growing demand, favorable regulations, or new customer segments. Threats are external challenges like strong competitors, changes in consumer preferences, economic shifts, or rising input costs. The other two sections describe internal capabilities and limitations, which the organization can influence directly. So the two external sections are Opportunities and Threats.