Which statement best defines E-Business?

Which statement best defines E-Business?

• A. Advertising a business or product using the internet
• B. The activity of buying or selling products online
• C. Operating a physical store online
• D. Logistics management via the web

Answer: (A)

E-business is about using digital technologies and the internet to carry out business activities, including promoting, communicating with customers, and delivering products or services online. Advertising a business or product online shows exactly how the internet is used to reach and persuade customers, which is a fundamental part of doing business online. It highlights the promotional side that underpins online sales and service, making it a broad and representative example of e-business. Buying or selling online focuses on transactions alone, which is just one part of e-business. Operating a physical store online describes setting up an online presence but doesn’t cover the full range of online business activities. Logistics management via the web targets a specific function within the supply chain, not the overall use of internet tools to conduct business. So advertising online best captures the idea of using digital channels to conduct business activities broadly.

E-business is about using digital technologies and the internet to carry out business activities, including promoting, communicating with customers, and delivering products or services online. Advertising a business or product online shows exactly how the internet is used to reach and persuade customers, which is a fundamental part of doing business online. It highlights the promotional side that underpins online sales and service, making it a broad and representative example of e-business.

Buying or selling online focuses on transactions alone, which is just one part of e-business. Operating a physical store online describes setting up an online presence but doesn’t cover the full range of online business activities. Logistics management via the web targets a specific function within the supply chain, not the overall use of internet tools to conduct business. So advertising online best captures the idea of using digital channels to conduct business activities broadly.